Cultural Sam
  • Vision

    committed to becomeing the most influential group

  • Mission

    live a prosperous and contented life, and repay the society

  • Value

    unity and coordination, wisdom and honesty, diligent and esteeming virtue, smart and careful

  • Entrepreneurship

    responsibility, exploration, collaboration, and sharing

  • Culture

    Cultural Sam: taste, passion, creation and inheritance
    Brand Sam: building brand strength with craftsmanship
    Philanthropic Sam: giving back to the society with original intention
    Happy Sam: striving side by side to make a difference until old age
    Harmonious Sam: collaborative and efficient and sharing the future